---
title: "Agentic commerce statistics · Specoria"
description: "Sourced, dated figures on AI shopping agents and AI-referred traffic, plus our own measurements with sample sizes. Each figure links to its publisher."
source_url: "https://specoria.com/agentic-commerce-statistics/"
lang: "en"
---

STATISTICS Last reviewed October 8, 2026 · reviewed every three months

# Agentic commerce statistics

Sourced, dated figures on AI shopping agents and AI-referred traffic, plus our own measurements with their sample sizes. Each figure links to the organization that published it.

## AI and shopping

Most of these figures measure the US market; read them as a leading indicator for other markets.

**+138%** US

Growth in AI-referred visits to US retail sites in May 2026 versus a year earlier.

Source: [Adobe Analytics (Digital Commerce 360) ↗](https://www.digitalcommerce360.com/2026/06/17/adobe-ai-referred-traffic-to-retail-sites-doubles-in-a-year/) · June 17, 2026

**14x** US

AI-referred retail traffic since October 2024 (up 1,324%), across more than 1 trillion visits analyzed.

Source: [Adobe Analytics (Digital Commerce 360) ↗](https://www.digitalcommerce360.com/2026/06/17/adobe-ai-referred-traffic-to-retail-sites-doubles-in-a-year/) · June 17, 2026

**+54%** US

Higher conversion rate for AI-referred visits than for visits from other sources.

Source: [Adobe Analytics (Digital Commerce 360) ↗](https://www.digitalcommerce360.com/2026/06/17/adobe-ai-referred-traffic-to-retail-sites-doubles-in-a-year/) · June 17, 2026

**51%** US

Share of US consumers who used at least one AI tool to shop in the past month; the first time above 50%.

Source: [NIQ Agentic Commerce Tracker (The Next Web) ↗](https://thenextweb.com/news/ai-shopping-51-percent-us-consumers-niq) · September 24, 2026

**$3-5T** Global Forecast

McKinsey’s estimate of global agentic commerce by 2030 (up to $1 trillion in the US). A forecast, not a measurement.

Source: [McKinsey (Digital Commerce 360) ↗](https://www.digitalcommerce360.com/2025/10/20/mckinsey-forecast-5-trillion-agentic-commerce-sales-2030/) · October 20, 2025

## Türkiye

Figures for the Turkish market. There is no official measurement of agent-driven sales in Türkiye yet.

**94.5%** Türkiye

Share of AI-driven website referrals in Türkiye that come from ChatGPT: the highest in the world (global average 80.9%). 39.7% of internet users aged 16 and over used ChatGPT in the past month.

Source: [We Are Social and Meltwater, Digital 2026 (Turkish Minute) ↗](https://www.turkishminute.com/2026/01/06/turkey-leads-world-in-share-of-chatgpt-driven-web-referrals/) · January 6, 2026

**₺4.57T** Türkiye

Türkiye’s e-commerce volume in 2025; it grew 52% in nominal lira terms, with 634,000 businesses selling online. There is no official measurement of agent-driven sales in Türkiye yet.

Source: [Turkish Ministry of Trade ↗](https://ticaret.gov.tr/haberler/turkiyede-e-ticaret-hacmi-2025te-4-6-trilyon-liraya-ulasti) · May 12, 2026

## The web and AI answers

How much traffic is non-human, and how stable AI recommendations are.

**50%+** Web

More than half of internet traffic now comes from non-human sources, for the first time.

Source: [Cloudflare ↗](https://blog.cloudflare.com/agentic-internet-bot-report/) · July 1, 2026

**<1%** Web

Chance that two answers to the same recommendation question in ChatGPT or Google’s AI give the same list of brands; the same order comes back roughly once in a thousand. 600 volunteers, 12 prompts, 2,961 runs.

Source: [SparkToro and Gumshoe ↗](https://sparktoro.com/blog/new-research-ais-are-highly-inconsistent-when-recommending-brands-or-products-marketers-should-take-care-when-tracking-ai-visibility/) · January 28, 2026 · 2,961 runs

## Our own measurements

Measured by Specoria. We don’t name the stores we measured.

**9 of 9** Specoria

AI agents shopping in a real browser on five live stores: the two strongest models reached checkout on all 9 tasks that could be completed; two lighter models on 7 of 9. A small sample: read it as a field observation, not a success rate.

Source: [Specoria field study](https://specoria.com/insights/ai-agents-shopping-in-a-real-browser/) · October 7, 2026 · 40 runs · 4 model families · 5 stores

**836** Specoria

Online stores measured for the Agent Readiness Index 2027 with the 12 checks of our free test’s first version: 365 Turkish and 471 English-language stores. The results are in the report (PDF); the sample is not random and its limits are set out there.

Source: [Specoria, Agent Readiness Index 2027](https://specoria.com/reports/agent-readiness-index-2027/) · October 6, 2026 · 836 stores

Figures are published by the organizations named; only the last section is Specoria’s own data. Forecasts vary by organization.

## Cite this page

If you use a figure, please cite its original source (linked under each figure). To cite this collection:

Specoria (2026). Agentic commerce statistics. Last reviewed October 8, 2026. https://specoria.com/agentic-commerce-statistics/

## Editorial policy

- We prefer the original publisher; where we cite a news report, the outlet is named in brackets.
- Every figure shows the date it was published and what it covers (US, Türkiye, global). Forecasts are labelled as forecasts.
- Our own figures carry the sample size and date, and say what the sample is not.
- We review the page every three months. A figure that is out of date or that we can no longer trace is removed, not kept.
- No figure on our site is made up or rounded up to sound bigger; an automated test in our code fails when a statistic on the site has no source.

## What isn’t here yet

- Results of the Agent Readiness Index 2027 (average score, ready share, platform breakdowns): they are in the report PDF and will appear here once the figures are approved for the web.
- Sector figures for hotels and service businesses: we’ll publish them only once we have measured enough sites ourselves.

[Run the free test on your store →](https://specoria.com/#contact) [Agent Readiness Index 2027 →](https://specoria.com/reports/agent-readiness-index-2027/)
